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Feb 24, 2020

Creating anticipation and excitement around new exhibitions is an important part of arts marketing. But how do we go about doing this before our organisation is established? This week, Lucy chats to Benedict Schlepper-Connolly from Museum of Literature Ireland about the collaboration between the National Library of Ireland and University College Dublin. Benedict dives into the branding and identity process of MoLI as well as offering listeners an insight into some of the challenges MoLI faced and is now facing since opening its doors in September 2019. 

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TOPICS COVERED IN THIS EPISODE:

  • Museum of Literature Ireland as the new home for the world’s greatest storytellers. 
  • Creating a brand and an identity for a cultural organisation to audiences before opening to the public. 
  • Challenges and barriers facing new cultural organisations today. 
  • RadioMoLI, MoLI’s inhouse digital radio station. 

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THE ARTS AND EVERYTHING IN BETWEEN PODCAST

It's tough but rewarding working in the arts and often so busy you have little time to share with your peers and investigate new ideas. Every couple weeks join Nick Stevenson as he interviews arts industry experts getting their take on the biggest issues facing the arts world today. There will be ideas to try, practical tips, lots of learning and of course - lots of laughs. If you work in theatres, venues, festivals or the arts and cultural sector this podcast is what you need! 

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WANT TO BE ON THE PODCAST 

If you have some great tips and tricks or have an idea for a topic you'd like to learn more about or share with the arts industry, drop us an email on podcast@ticketsolve.com

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